Two IHECS teachers at the IHECS Africa faculty of IUR!

20.03.2023
From 6th to 10th March 2023, Elise Maas, President of the Public Relations Department and Sophie Pochet, Academic Manager of the Advertising Department, had the pleasure of meeting IUR teachers and students.

As part of the collaboration between IHECS and IUR, and more specifically the IHECS Africa faculty, a large number of IHECS teachers visit the International University of Rabat each year with the intention of sharing their knowledge and skills with their counterparts and students from IUR.

This year, two of our teachers, Sophie Pochet and Elise Maas, had the opportunity to pass on their knowledge through introductory courses in Public Relations and crisis communication initiation given by Elise Maas and advertising communication and materials given by Sophie Pochet. 

The purpose of this meeting is to share ideas with the local coordinators and teachers in order to formulate the syllabus for students, to find synergies ansd to make the various courses coherent. The challenge was to adapt the teaching to a small cohort of students, but also to a different context and culture. IHECS Africa, an experience enriching both on a professional and a human level.