Programme

 

One-year programme, 210 hours

This Executive Master program is designed for professionals who want to master lobbying and communication strategies in the European context. Led by experienced field practitioners, it offers a hands-on, step-by-step learning approach through different clusters, combining theory with real-world application. Participants work on concrete case studies and practical exercises tailored to the realities of the field.

Through direct insights from industry experts, interactive workshops, and applied exercises, participants will develop the expertise needed to craft and implement effective influence strategies at the European level, bridging institutional lobbying with impactful communication.

The program is structured into three clusters:

First cluster: European Public Affairs and Policy

Lays the foundations for understanding the European institutional system, providing the keys to influencing it effectively. Participants will master strategic techniques essential not only for lobbying but also for impactful communication.

Second cluster: European Communications Strategy 

Covers European communication strategy and stakeholder mobilization in institutional and private-sector campaigns.

Third cluster : Jean Monnet module on EU Tender for Communcation

Officially recognized and funded by the European Union, it is dedicated to mastering the context and competencies required for European tenders in communication.

Extra training modules:

Distilled within the clusters, these extra modules provide concrete, market-relevant skills for the EU job market, including the ability to engage and convince strategic stakeholders, strong writing and presentation skills, graphic design competencies, and practical experience in EU event management.

Evaluation: Individual Project 

You have the choice to submit as individual project, one of the three options below:

  • A Supervised Thesis or,
  • A Detailed and Analytical Professional Report (in the frame of an Internship performed during EPAC Programme) or,
  • A Detailed and Analytical Professional Report (analysing your own job/mission evolution thanks to the programme if you already have a job)

 This programme may be modified.

Should you have any question or want to know more about the program, participate in our online information session on June 2025 date TBC register here

If you wish to know more about the program and see in more details the modules, click here:

https://epac.brussels/the-programme/

Contact us if you have questions.